After meeting with Juliet at the Toby Keith Foundation's OK Kids Korral, we embarked on a journey to help with website planning and marketing the new site. Although Directing Design, Inc. did not develop the new site we became an integral part of brainstorming the user experience.
After the new site launched, we developed a strategy for increasing site traffic through SEO practices, blogging and social media management. In realizing how valuable the foundations cause is we wanted to help in other ways. Our staff developed a t-shirt for raising funds and awareness in collaboration with the Okay See and illustrative prowess of Blake Behrens. Adi and Michael Hutchinson also put aside some time to plan and orchestrate a yoga fundraising event, with all proceeds going to the foundation.
Michael was in attendance at a Toby Keith Foundation presentation. Afterwards, he approached us and offered to help with our SEO and marketing approach in order to strengthen our brand while clarifying our mission.
We were able to get new feedback about our message and marketing presence.
It is always helpful to have someone look at your materials who has no affiliation with your foundation. We were able to get new feedback about our message and marketing presence.
With Directing Design, inc’s help, we have expanded our reach, our website is more clear and they continue to help us through the complexities of SEO.
> Juliet Bright | Director, Ok Kids Korral
Directing Design, Inc. has focused on helping businesses understand and utilize the power of the internet for nearly two decades. Through the understanding of design principles, SEO and marketing strategy, we have empowered the sales force of many.
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