Each year, it seems that people put a lot of focus on where they've been and make plans about where they want to go in the next twelve months, and although we at Directing Design don't generally tend to be conformists, it seems that in this regard we are no different. Our (mostly) fearless leader has been a Sandler Training student for quite some time now and each Tuesday morning, he excitedly walks into the office with new lessons learned. As they've often proved invaluable, he strives to share the class teachings and employ that knowledge when making decisions. Naturally, that led to a conversation with each of us regarding his own goals as they relate to which direction he'd like for the company to go, and of course that sort of conversation always inspires one to set goals of one's own.

Now, me being the "I need to spend countless hours reading about how to best set goals and then writing and rewriting (and rewriting again) the goals because I'm trying to mesh all the information together" type, I did a little - no, a LOT - of research on the subject and I'm hoping to impart enough of my newfound knowledge to save you a bit of time. You know... for actually trying to achieve those goals.